Tourism: €1.2 Billion in New Investments in Marinas and Luxury Resorts

While tourism revenues in Greece are not expected to surpass last year’s record levels, investments in the sector continue at full speed, with three major projects totaling over €1.2 billion currently underway across strategic destinations in the country.

Visitor arrivals rise, but revenue remains flat

The 2025 tourist season is progressing with increased visitor numbers, recording a 5% rise compared to 2024. However, revenues are not following the same trajectory. Current estimates suggest that total income will remain the same or slightly lower than last year’s historic peak.

This discrepancy is partly due to reduced accommodation rates in several destinations—particularly on islands heavily dependent on tourism. While many of these destinations report near-100% occupancy, the average revenue per available room (RevPAR) has not increased accordingly.

As noted by the President of the Hellenic Federation of Hoteliers (POX), Giannis Chatzis:

“Although occupancy rates remain high, the revenue per room has not seen a corresponding increase due to heavy last-minute booking discounts. While this approach helps maintain volume, it significantly limits profit margins due to the sector’s high operating leverage.”

Three Landmark Projects Reshaping Greece’s Tourism Map

1. Astakos – Nautilus Project (€524 million) The transformation of the industrial port of Platygiali (NA.VI.PE.) into a luxury marina for mega yachts is the largest of the new initiatives. The project, dubbed Nautilus Project, is being developed by Astakos Terminal, backed by Alpha Bank and Piraeus Bank.

The plan includes:

• A marina with 350 berths, 105 of which are for yachts over 40 meters,
• Luxury holiday residences,
• High-end tourism and leisure infrastructure,
• A new Business Park adjacent to the marina.

2. Ermionida – Sustainable Luxury Resort (€474.6 million) The second investment involves the development of a high-spec sustainable luxury resort in Ermionida, Peloponnese. It is led by Hydra Rock Real Estate, a company owned by Ioannis V. Vardinogiannis.

The resort will feature:

• A 5-star hotel complex with 100 beds,
• 49 luxury residences (villas),
• 3 high-end exclusive mansions,
• A recreation club including sports facilities, restaurants, and a small boat marina.

3. Evia – Eco-Luxury Resort on Petali Islet (€224 million) The third project is being developed by GH Hotel and Tourism and involves a high-end eco-resort and luxury residenceson the islet of Petali, near Evia. The development is expected to create 300 new year-round jobs.

It will include:

• A hotel facility with 300 beds, comprising 20 luxury villas and 75 rooms,
• 5 rooms specifically designed for guests with disabilities,
• A wellness and leisure center featuring a luxury spa, gym, boutiques, administrative offices,
• Two restaurants and a beach club.

Investor confidence remains strong

Despite short-term revenue uncertainties, these major investments underscore the long-term confidence in Greek tourism’s resilience and potential. The focus on ultra-luxury and sustainable development, especially in marina and resort infrastructure, highlights Greece’s strategic shift toward premium tourism offerings and year-round destination branding.